04
04
Vira Pop
Vira Pop
Client
Client
Vira Pop
Vira Pop
Type
Type
Visual Identity
Visual Identity
,
,
Event Communication
Event Communication
Year
Year
2022
2022
About
About
As the sun sets over the rolling hills of Portugal's Minho region, the air is filled with the sounds of emerging musical talent from across the country. The Vira Pop summer music festival, which has become a highlight of the season, is in full swing. Inspired by traditional folklore, the festival's design features illustrated stickers in a conventional style, vibrant colors that evoke traditional celebrations, and dynamic motion graphics that bring the event to life. From print to digital, every element enhances the energy and spirit of the festival, making it a memorable celebration of Portuguese music.
As the sun sets over the rolling hills of Portugal's Minho region, the air is filled with the sounds of emerging musical talent from across the country. The Vira Pop summer music festival, which has become a highlight of the season, is in full swing. Inspired by traditional folklore, the festival's design features illustrated stickers in a conventional style, vibrant colors that evoke traditional celebrations, and dynamic motion graphics that bring the event to life. From print to digital, every element enhances the energy and spirit of the festival, making it a memorable celebration of Portuguese music.





















Credits
Ivo Amadeu Reis
Creative Direction
Ivo Amadeu Reis
Motion Design
Ivo Amadeu Reis
Illustration
Ana Rita Rodrigues
Design
Quote
"Vira pop is a festival unique to Minho. Inspired by music, art, tradition and natural heritage."
Vira Pop organization
Credits
Ivo Amadeu Reis
Creative Direction
Ivo Amadeu Reis
Motion Design
Ivo Amadeu Reis
Illustration
Ana Rita Rodrigues
Design
Quote
"Vira pop is a festival unique to Minho. Inspired by music, art, tradition and natural heritage."
Vira Pop organization